Advisors

Paul Gunning, CEO Tribal DDB Worldwide

Paul Gunning is Chief Executive Officer of Tribal DDB Worldwide and a leader in the interactive marketing communications field, with diverse experience focused on operations and finance. He oversees the strategic and financial direction of the network's 57 offices in 36 countries. Tribal DDB is a unit of Omnicom and a wholly owned subsidiary of DDB Worldwide. Prior to assuming the CEO role in 2008, Paul was President of Tribal DDB East, responsible for the management and profitability of Tribal DDB Chicago and New York. He served on the management committee of Tribal DDB Worldwide, where he played a key role in setting the strategic direction for the company. In addition to these managerial roles, Paul has worked across his office's roster of clients to focus interactive advertising efforts within actual business objectives. Previously, as vice president, general manager of Tribal DDB Chicago, Paul developed the largest office in the Tribal DDB network. He helped craft online advertising strategies for clients such as Lowe's Home Improvement, Johnson & Johnson, and State Farm Insurance. In addition, Paul led strategic consulting projects that led McDonald's, Gatorade and Quaker Oats to name Tribal DDB as their Agency of Record. He joined Tribal DDB in July of 2000. Before joining Tribal DDB, Paul held a variety of positions at interactive advertising agencies, hi-tech merchandising companies and promotions agencies. He worked as the director of business development for Siren Technologies, a company that brought a dynamic, interactive approach to retail merchandising and in-store communications via networked plasma displays. During his tenure with Siren, Paul also led the account teams serving the Sears, Roebuck & Company, Harris Bank and McDonald's accounts.

In addition to his professional experience, Paul was awarded an MBA in Marketing from DePaul University in 1999.

Bob Jeffrey, CEO & Chairman, J Walter Thompson

Bob Jeffrey is CEO and Chairman of JWT, the fourth largest advertising agency in the world. Jeffrey became CEO in 2004 and added the Chairman title in 2005, overseeing a 300-plus network of offices. Prior to leading JWT, Jeffrey served as President of JWT North America and drove growth at JWT's New York operations. Jeffrey is credited with turning JWT from a traditional advertising agency into an integrated brand communications company, testing this transformation during his stint in New York before implementing it company-wide. Jeffrey joined JWT as New York President in 1998.

Prior to this, Jeffrey served as Executive Vice President and Managing Director at Lowe & Partners, developing the ad agency's first west coast operations. Jeffrey began his advertising career in 1982 as an account executive at DDB and Chiat/Day in New York before co-founding his own agency, Goldsmith/Jeffrey. Lowe & Partners acquired the agency in 1996. Jeffrey grew up in Providence, R.I. and currently lives in New York.

Stephen Klein

Stephen Klein has a highly successful history of building innovative technology companies. After an 18 year career in the advertising and marketing industry, Stephen founded iballs, the first pure-play internet media buying company. He sold the company to Aquantive, Inc. which went public shortly after the acquisition of iballs. Stephen then ran Colloquis, Inc. a venture backed software start-up that he turned around and eventually sold to Microsoft. Previously, Stephen had an 18 year career in the advertising industry, managing media planning and buying operations as well as managing campaigns of many Internet companies (Netscape, DLJDirect, uBid) and traditional marketers (Snapple, Panasonic, Volvo, and others).

Stephen began his career at Grey Advertising in media planning, eventually holding the position of Manager of Media Research. His longest tenure in the ad industry was as a Managing Partner at Kirshenbaum Bond & Partners, arriving when the firm had 15 employees and leaving when over 400 were employed. Steve currently is the founder and CEO of Urchive LLC, a company that provides online resources to collectors (of art and collectibles) and sellers seeking to reach the collector market.

Dick O'Hare

Dick O'Hare has been a digital media industry veteran for the past 12 years having held senior management positions at DoubleClick, AOL and Yahoo. As Vice President of Global Strategic Partnerships and Emerging Marketing Channels at Yahoo, Dick and his team crafted strategic partnerships with Yahoo's top clients such as Sony Electronics, Intel and GM. In addition, he developed and executed monetization strategies for video, mobile and social media. Prior to Yahoo, Dick was Senior Vice President, General Manager of AOL Media Networks where he managed 142 employees across six of nine regions. His team was responsible for 61% of all domestic, non-search ad revenue. Before joining AOL, Dick served as the General Manager of the Business and Technology Networks within DoubleClick's Media Network. Dick has over twenty years of experience in the media industry with prior positions at CMP Media. While there, Dick was Publisher of Home PC Magazine, leading it to the #1 position in the home computing category. During his tenure, CMP Media IPO'd and was subsequently sold for $920MM to United News and Media.

Dick holds a BA in Economics from the College of the Holy Cross, and resides in New Canaan, Connecticut with his wife Claire and three children.

Pierre Bouvard, SVP of Media Sales, TRA, Inc.

Pierre Bouvard has 25 years of experience in creating new media brands with significant audience growth as well as senior leadership roles in sales, marketing and operations. As President of Sales at Arbitron Inc., Pierre led the sales and marketing effort to launch Arbitron's Portable People Meter (PPM) and he created the out-out-home and custom research divisions. Earlier, Pierre was EVP at Coleman Insights, a leading market research and consulting firm to the radio industry in the U.S. and in Europe. At Coleman, he helped launch the nation's first Hip Hop formats in Los Angeles and New York City and oversaw the programming and marketing strategies of dozens of highly successful major market stations. Pierre received a B.S. in Communications from Northwestern University. In 2007, he was named by MediaWeek Magazine as one of the 50 most indispensable executives shaping the future of media. He has served on the boards of Adify and TRA and currently is the Chairman of the Board of the IRTS, a leading media charity in New York City.


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