Knowledge & Resources

We've done our best to accumulate everything you need to know to measure and optimize your online brand advertising campaigns, and stay current with the most recent developments in the online brand advertising world. Check back often, as this content will be updated regularly.

Top News: 2012 Online Brand Advertising Outlook

Growth predictions for 2012 and best practice benchmarks. Click here to download the report, or here to benchmark your organization against the findings.


What Works: Entertainment Campaigns


Wondering how to successfully promote a new movie or television series? Learn how

Featured Case Study:


Collaborative Optimization Success Story: Jones New York and 33Across Work Together to Drive Purchase Intent More

Web Seminar:


Measurement Challenges and Opportunities for Interactive Brand Advertisers Watch now

Industry Event Calendar


Having trouble keeping track of all the various industry events you should be attending? We've created a cheat sheet just for you Events

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