There are a lot of opinions floating around out there about exactly what constitutes effective online brand advertising. It's about time the industry created some consistent benchmarks for the medium, and we've done just that - surveying over 600 brands, agencies, and publishers to determine what's working, and what's not. From their responses, we've created this benchmarking tool. Take this short survey to see how you measure up.
All responses are anonymous and aggregated.
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We surveyed the online brand ad industry for best practices.
How do you measure up?
