Vizu's Brand Advertising Effectiveness Platform puts enterprise class technology built specifically for the advertising industry at your fingertips. We've invested years of work and millions of dollars to build the industry's first real-time enterprise technology platform that allows advertisers and their partners in the digital media ecosystem – publishers, ad networks, exchanges, and demand side platforms – to collaborate around optimizing Brand Lift metrics, moving the advertiser's target audience through the purchase funnel from building awareness to creating intent and preference.
Vizu's enterprise technology platform connects advertisers with the consumers they are trying to reach and influence through five key technology components:
We surveyed the online brand ad industry for best practices.
How do you measure up?
|Data Sheet: Brand Ad Effectiveness Platform for Advertisers|
|Data Sheet: Brand Ad Effectiveness Platform for Networks and Exchanges|
|Data Sheet: Brand Ad Effectiveness Platform for Publishers|
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